We`re ecstatic to announce that Groove Jones has clinched the 2023 Chief Marketer Pro Award for "Best Use of AR/VR/XR"! πβ¨ https://pulse.ly/udbbr3qlvr
Our collaboration with X-FCTR brought to life an unforgettable experience for Target: "Bullseyeβs AR Holiday Adventure." π―π
Being recognized by Chief Marketer is a testament to our commitment to innovation and immersive experiences. Check out the winning campaign at the link below! π
π±π‘ Groove Jones teamed up with FuelCell Energy to bring you an immersive WebGL experience showcasing the incredible potential of carbonate fuel cells. https://pulse.ly/zeiuwj7zav
Discover how these innovative cells not only generate electricity but also play a vital role in recycling COβ! This self-supplying process guarantees reliable pricing, availability, and quality for a crucial ingredient.
With state-of-the-art purification modules, the final product can meet a wide range of quality standards, from industrial-grade to ISBT Beverage-grade COβ.
Kudos to FuelCell Energy for pushing the boundaries of sustainable energy solutions! πΏπ§
We are so proud to partner with Be Pro Be Proud (BPBP) to revolutionize the way we inspire the next generation of the skilled workforce through cutting-edge VR technology. https://pulse.ly/1zw1gc3ert
Introducing "Truck Tech," our Virtual Reality game that offers a deep dive into the realm of diesel technology repair. ππ§ Players will find themselves in a meticulously detailed truck center repair facility, where they can explore and learn about the diesel tech industry firsthand through interactive gameplay.
This project is a commitment to educating and empowering the future workforce with knowledge about viable and rewarding career paths in skilled trade.
This week weβre spotlighting our amazing Sales Executive, Bobby Ennis, who has been with GJ since day one and helped get the whole party started back in 2015 - back when it took three suitcases full of gear to show an ad agency a VR experience!
Bobby brings his love of creative technology and strategic mind to many long-term clients and the GJ team and loves watching each and every project grow from a simple conversation into an award-winning experience.
Before Groove Jones Bobby worked for Arthur Andersen`s technology consulting group, and for years in the experiential marketing world as a consultant, trusted advisor, contractor, and freelancer.
In his free time, Bobby enjoys music, Eastern philosophy, and his very deep passion for pickleball and destroying his opponents, no matter the age or gender, he`s in it for utter destruction and competition. And when he`s not destroying pickleball opponents he loves hanging out with his wife and two daughters and watching them play soccer.
We`re over the moon to welcome Hatem Ben Abdallah to the Groove Jones fam! With a rich history of over 20 years in 3D design, visual effects, and motion design, Hatem is ready to dive into a new chapter and lead the charge in our next wave of groundbreaking projects and collaborations.
Before joining us, Hatem lent his incredible talents to over 200 projects, leaving his mark as an art director, designer, and senior 3D artist/motion designer. His eye-catching work includes being the Senior Motion Designer for the Emmy-winning "Home Before Dark" on Apple TV+ and Art Director for the Oscar-nominated "The Gatekeepers."
Hatem`s expertise isn`t just about creating; it`s about inspiring with his passion for design, art, lighting, and storytelling. His arrival signifies our ongoing commitment to pushing the limits of immersive experiences, blending art, innovation, and technology in ways you`ve never seen before.
#MeetTheGroovers - This week, weβre spotlighting our incredible Development Supervisor, Andrea Simeone, who has been an integral part of the Groove Jones team for the past five years. Andreaβs passion for technology and games is infectious, and he is always eager to empower his team to both inspire and transcend creative challenges.
Prior to joining Groove Jones, Andrea had 15 years of experience in various roles spanning management and software development. He possesses a remarkable versatility within the software realm and is always eager to explore new frontiers.
While Andrea doesnβt have a single favorite project at GJ, he finds satisfaction in harnessing his technological expertise and experience to contribute to projects that serve noble causes, particularly in education and healthcare.
In his free time, Andrea is a passionate gamer. He is also constantly honing his culinary skills!...
ππ Honored to share that Groove Jones is bringing home a Gold, Silver, and two Bronze Summit Creative Awards out of 3900+ entries from 28 countries! ππ₯π₯π₯ Huge thanks to our incredible clients: Toyota Motor North America, Constellation Brands, and BI Worldwide! Article - https://pulse.ly/5q96sqbbxa
Check out the award-winning projects below:
π₯ GOLD - Client: @toyota Category: Microsite Case Study: https://pulse.ly/11hbbqpv4v
π₯ SILVER - Client: @constellationbrands Category: Interactive Media Case Study: https://pulse.ly/2unmhian6h
We are thrilled to announce our work with the American Heart Association π« to bring a groundbreaking virtual reality (VR) experience to life! This innovative VR application is designed to teach teenagers and adults the critical lifesaving skills of Hands-Only CPR and how to properly use Automated External Defibrillators (AED). https://pulse.ly/bturx4j2q4
Diving into this immersive VR journey, users will gain the confidence and knowledge needed to step in and save lives in emergencies.
Groove Jones is thrilled to have collaborated with the @spirithalloween creative team for the fourth time, bringing holograms to life in their newest in-store displays! Check out the case study - https://pulse.ly/bynfk6ktug
Our team used cutting-edge holofan technology to make this spine-tingling experience possible. These high-end holofans use LED fans to conjure up astonishing 3D images. The fan spins at lightning speed, while LED lights on the blades create images that seem to materialize as floating hologramsβtruly a sight to behold! ππ»
Our Personalization Engine is an innovative turnkey platform we license to our clients to create generative art campaigns and programs. Learn more about our cutting-edge platform here: https://pulse.ly/lagrp0zrdt
So, what are the top 5 Reasons Generation Art is great for campaigns?
1. Personalized & Dynamic Content: AI-driven art tailors content to individual preferences, making it more relevant and engaging for each viewer.
2. Scalability: With AI, thousands of unique designs can be created quickly and cost-effectively, allowing customization without breaking the bank.
3. Novelty & Innovation: Generative art stands out compared to an AR facial effect, uniquely capturing the audience`s attention.
4. Cost-Effective: Brands can save on long-term design expenses by leveraging AI-generated content through platforms like our Personalization Engineβ’.
5. Pressworthy Innovation: Innovative campaigns using generative art and AI attract media attention, demonstrating a brand`s commitment to staying ahead of the curve.
π»π Halloween Season Magic by Groove Jones! ππ»
We`ve been brewing up some spooktacular experiences for this Halloween season, and we`re thrilled to share the hauntingly good results! Check out our latest projects:
π₯Spirit Halloween In-Store Hologram Displays - Step into a world of ghostly illusions with our in-store hologram displays for Spirit Halloween! π₯Modelo Celebrating DΓa de los Muertos World - Join us in celebrating DΓa de los Muertos in an immersive world brought to life for Modelo! π₯Pumpkin Nights and our XR Avatar Scanner - Get ready to groove with our XR Avatar Scanner at Pumpkin Nights, where you become part of the famous Thriller dance! π₯Times Square OOH Animated 3D Billboard for Spirit Halloween - Experience the chills with our anamorphic 3D billboard in Times Square for Spirit Halloween! π₯General Mills and Carmella Creeper - Dive into the spooky and musical world of Carmella Creeper, brought to you by General Mills!
#MeetTheGroovers - This week weβre spotlighting our amazing Lead XR Recruiter, Emily Austin, whoβs been with GJ for 7 years!
Emily brings her passion for the XR industry coupled with the desire to find the best talent to add to the GJ team. She has a 9 year old black lab, Stella, who also serves as Grooveβs mascot. Prior to Groove Jones, Emily worked in Real Estate and studied Advertising at SMU.
Her favorite project she has seen come alive was for Royal Carribbean. During the pandemic, she sailed around Cyprus and Israel for 5 weeks to help install the Swashbuckler game on the ship. Also, in her earlier days at Groove Jones, she helped with many demos and events, her favorites being CES, SXSW, The Little League World Series and Dallas Startup Week.
In her free time, Emily enjoys working out in VR and loves a good book. She is passionate about learning, her favorite topics to nerd out on are emerging technology and sociology....
Happy International Women`s Day from the women of Groove Jones! πΈβ¨ Today, we celebrate the strength, resilience, and achievements of women everywhere.
While this photo captures just a few of our incredible team members, we want to honor all of our Groovy women who are making waves across the globe.
Each one of you brings unique talents, perspectives, and joy to Groove Jones, contributing to the vibrant tapestry that makes us who we are.
Here`s to empowering each other and pushing the boundaries of what`s possible! πͺπ
We`re excited to have worked with the University of South Florida and Innovative Education Studios to revolutionize online learning! πβ¨Check out the case study: https://pulse.ly/ldakckc1ge
The Mission: We`re bringing USF`s campus to life in 3D for an immersive virtual education experience. Our Volumetric Stage technology is key - it combines 3D environments, motion tracking, and dynamic LED walls for an unparalleled online learning platform. π₯
Transforming Education: Our collaborative effort focuses on capturing the vibrant USF campus and recreating it digitally for interactive, real-time learning. Get ready to explore your courses in a whole new dimension!
π Tech Tuesday: Discover the Future of Brand Interaction! π
Brands are stepping into a new era of customer engagement with AR-powered scavenger and treasure hunts! This innovative approach combines the thrill of exploration with the magic of technology, creating an immersive experience that blurs the lines between the real and digital worlds. Check out our article here: https://pulse.ly/d7vyufawln
Inspired by the success of games like Pokemon Go, these AR hunts use smartphones to bring interactive adventures right into the hands of users.
Why are these hunts a game-changer for marketing? They foster enhanced customer engagement, increase brand awareness, and offer unique storytelling opportunities. Plus, they`re easily accessible through mobile devices, requiring no extra hardware or software
Embrace the future of marketing with AR scavenger hunts β an innovative blend of adventure, technology, and customer engagement.
At Groove Jones, we elevate your reality with our cutting-edge Mobile Web AR experiences!
Our seasoned dev team excels in creating custom iOS and Android apps tailored for AR adventures. From 2D/3D image recognition to SLAM (Simultaneous Localization and Mapping) and ML (Machine Learning) enhancements, we`ve powered experiences for global giants. Let`s turn your vision into an immersive reality!
Check out some of our AR work: π₯BS&WH Motivotter AR Experience: https://pulse.ly/r6oncg1ocz π₯Crunchroll My Hero Academia Experience: https://pulse.ly/4amcdfc5lx π₯Target Holiday AR: https://pulse.ly/uqezokt052
Check out our case study on how Groove Jones collaborated with National 4-H Council and the University of Arizona Cooperative Extension to launch an educational journey into the world of Augmented Reality (AR). https://pulse.ly/smfkfyqyfv
Get a behind-the-scenes look at our interactive web application that lets users experience the thrill of a rocket launch, controlling variables like mass, thrust, and duration. It`s not just about the technology; it`s about inspiring the next generation of scientists. Explore, learn, and be amazed!
#MeetTheGroovers - This week weβre spotlighting our amazing UX/UI Designer, Bipassana Shrestha, whoβs been with GJ for 3 years!
Bip brings her unique blend of creativity and user-centric design to the GJ team. Her passion lies in crafting seamless and visually captivating digital experiences while also prioritizing usability and accessibility.
Prior to Groove Jones, Bip illustrated and designed board games for Goliath and Pressman Games where she designed for clients like Nickelodeon, Cartoon Network, Paddington and many more.
Her favorite project sheβs worked on was Medtronic where she and the team were able to create a larger-than-life, fully interactive gamified experience that demonstrated the potential of a computer aided polyp detection system powered by AI! Check out the case study: https://pulse.ly/60zx7a51tf
In her free time, Bip enjoys hiking in nature, playing with her dog friends, drawing, playing games on Switch and watching anime.
Exciting news! @FCDallas joined forces with Groove Jones to bring you an epic AR fan experience for the season kick-off!
Scan the QR code on the image to activate the immersive encounters with our AR-enabled mural. Let`s make this matchday unforgettable! β½π₯ Check out the full case study here: https://pulse.ly/zq13dvzgef
Honored to be recognized by @clioawards for our Motivotter campaign with Baylor Scott & White Health and the Dallas Stars! πβ¨ Huge shoutout to Launch Agency for trusting us to bring their vision to life! π
We are thrilled to be shortlisted in two categories: Social Media Influencer and AR. Check out our case study at the link below and dive into the immersive AR experience launched on TikTok, Instagram, and Facebook!
Delve into the truths of history with Groove Jones` Zion Cemetery VR Experience. https://pulse.ly/l08ompqbni
Guided by the powerful spoken word poetry of Ebony Payne-English, this VR experience unveils the untold stories of lost souls. Original artwork and scarce documents transport you through the 20th century, offering a visceral understanding of racism`s impact on sacred land.
What sets this VR experiece apart? Hand-tracking technology, eliminates the need for controllers, allowing you to interact seamlessly with the history.
The VR experience is a poignant confrontation with the harsh realities of life in the Jim Crow South. It invites reflection on the enduring impact of Jim Crow on our society today and serves as a solemn memorial for the individuals interred at Zion Cemetery.
Groove Jones is honored to be ranked #1 on Creativepool.com`s Top 10 Agencies list for VR / AR! π Creativepool is a renowned global network in the creative industry, bridging the gap between employers and talented professionals worldwide. Their platform features creative job boards and enables creative minds to display their work while connecting agencies with potential clients.
We`re thrilled to be recognized as a leading force among the top creative studios in the VR / AR domain. Check out the details of our achievement at https://pulse.ly/lqij9bgbqf π
Throwback to us Teaming Up for the Launch of Corona Premier VR Golf! ποΈββοΈ
We were thrilled to join forces and lend a hand for the epic launch of the Corona Premier VR Golf experience!
As the excitement soared, we had the privilege of rubbing shoulders with some incredible sports celebrities who graced the event with their presence.
From legendary athletes to rising stars, the atmosphere was buzzing with the energy of greatness. Witnessing their passion for the game firsthand was truly inspiring!
Together, we`re redefining the way golf is experienced, embracing cutting-edge virtual reality technology to transport players to breathtaking courses and unlock a whole new level of immersion.
In our newest Groove Jones Sandbox Article, we explore the synergy between the Apple Vision Pro, spatial video, and how it is set to revolutionize how we experience digital content. https://pulse.ly/t5mefsohue
Coupled with the advent of spatial video recording capabilities on select iPhones, this technology is not just a step but a leap into the future of immersive multimedia π₯
We are thrilled to announce that Groove Jones will be represented at the upcoming Career Expo next week by our very own Ahsan Ali Khoja! Join us at the Ismaili Professional Network`s Career Expo, where Ahsan will shine a light on the fantastic opportunities at Groove Jones.
π Date: Wednesday, April 24th β° Time: 2:00 PM to 5:00 PM π Location: Ismaili Center, 2500 Dickerson Pkwy, Carrollton, TX
This event is a prime opportunity for networking and exploring career possibilities in various industries. It`s also a chance to connect directly with Ahsan and learn more about what makes Groove Jones a leader in our field.
3M worked with Groove Jones to demonstrate the hanging capabilities of Commandβ’ Brand, in a captivating manner. Check out the case study: https://pulse.ly/tq5uqvhsyz
The goal was to use augmented reality to help inspire consumers with what they can hang from Commandβ’ Damage-Free Hanging Solutions, highlighting the hookβs strength and utility. The desired outcome was to enable users to virtually hang various items on different surfaces using the Commandβ’ 10 lb X-Large Utility Hook, and be demonstrated at CES.
Tonight is the night! Tonight is the @AAFDallas American Advertising Awards event. Both Bobby Ennis and Dan Ferguson will be representing Groove Jones!
Congrats to the other Dallas-based agencies and brands that are being recognized - 1820 Productions, 3Headed Monster, Augustine Agency, Avocados From Mexico, Bedford Advertising, Belmont Icehouse, Cheil Dallas, Dallas Zoo, DHD Films, Half Price Books, Haygarth. Kickstand, Launch Agency, LERMA/, Medium Giant, Moroch, Nametag Films, Omnicom Media Group, Paper Crowns, Plot Twist Creativity, Propac Agency, Saatchi & Saatchi (We Are Saatchi), Spire Agency, The Infinite Agency, The LOOMIS Agency, The Agency Shop, TPN RETAIL, Tracy-Locke, TRG, White Unicorn Agency.
πWishing you a Joyful and Grateful Thanksgiving from Groove Jones!
π¦ This Thanksgiving, we`re taking a moment to express our deepest gratitude for the incredible connections we`ve made and the moments we`ve shared. π From the entire team at Groove Jones, we thank you for being a part of our journey.
Embark on a virtual journey like no other with the Zion Cemetery VR Experience π
https://pulse.ly/uue1mkqoge Powered by the latest in immersive technology, this VR adventure brings to life the rich history and stories of Zion Cemetery. Learn more about how this groundbreaking project was created and see how history and technology merge to revive the past in a way you`ve never experienced before.
Available now through the @META VR App Lab! πΆοΈ Dive in here:https://www.oculus.com/deeplink/?action=view&path=/app/9739772016097395
#MeetTheGrovers - This week weβre spotlighting our amazing 3D Asset Lead, Elliott Johnson, who`s been with GJ for over 5 years!
Elliott brings varied experience and a scrutinous eye to the GJ team and loves finding the intersection between visual appeal and optimal performance.
Prior to Groove Jones Elliott worked as a fabricator, puppet builder, sculptor and painter whose work has been shown in galleries and museums across the country.
His favorite project he worked on was League of Legends 5G MEC Virtual Production where he was able to help art direct a virtual environment in the striking style of Netflix`s Arcane series for a fascinating and unique experience.
In his free time, Elliott enjoys books, travel with his wife and creating the occasional difficult object.
Groove Jones was honored with the Second Annual M100 Awards, which recognize excellence in AI, Metaverse, AR, VR, and Web3 technologies. The 100 top technology innovators were announced by The Metaverse Spectrum.
These prestigious awards were presented as part of the Metaverse Spectrum Business Conference and PitchFest 2023, celebrating outstanding products and services that embody innovation, unique features, and significant contributions to the advancement of technology. Notable honorees include Epic Games, NVIDIA, Roblox Corporation, Niantic Lab, VMLY&R, and Meta.
We are proud to be part of this list of innovative companies. Link to the announcement and the list of all the companies - https://pulse.ly/fqwklmhsyu
πΊπΈ Honoring Our Heroes: Happy Veterans Day from Groove Jones! π
Today, we come together as a nation to pay tribute to the brave men and women who have served our country. ππ
On this Veterans Day, Groove Jones expresses our deepest gratitude to all the veterans who have selflessly dedicated themselves to protecting our freedom.
Following our exciting collab with USF, we`re diving deeper into the magic of the Volumetric Stage. Case Study: https://pulse.ly/vnqc5dk7na
Beyond Imagination: Our Volumetric Stage is a gateway to limitless possibilities. Imagine placing talent in any space you can dream of - from realistic recreations of USF`s campus to fantastical worlds born from pure imagination. πποΈ
LED Magic: The key? Our cutting-edge LED walls. They display these stunning 3D environments, creating a natural backdrop for the talent. Say goodbye to green screens and hello to seamless integration into any world we create. π₯πΏ